not just another what??

The concept explained:

Simple.
I was sick of getting nothing but window envelopes in the post. 

I used to be such a keen letter writer and receiving unexpected correspondence from a friend was always a joy. But times had changed... DLE window envelope after DLE window envelope after ... (you get the picture!). So I decided to do something about it.

I have designed my cards to reflect the fact that these are "not just another window envelope"; the reverse resembles a window envelope, but with a cheery photo peeking through the little window. And the punc. logo & details form a metaphorical stamp.

Thus "not just another window envelope" came into the world, with an admittedly-not-overly-catchy name!